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Media Magazine
February 2003
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Media Magazine rates ESPN.com the number one Men's and Sports online publishers.
Sports are one of the few things that men, regardless of age, income, or race can agree upon…. So, if you’re a planner targeting men in one of their prime touch points online, then ESPN.com is one of the places where you want to be. “ESPN is an attractive media partner due to its ability to facilitate cross-media solutions for advertisers via broadcast outlets, online, and in-book,” says Patrick Benson, associate media director at Deutsch, Inc…
Andy Sims of SF Interactive says ESPN.com’s strength to an advertiser start with the company’s sales team…it’s a talented and experienced team that is able to customize advertising opportunities
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New York Times
February 21,2003
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At ESPN.com, new technology comes with commercials
A NEW video delivery system on ESPN.com, the sports Web site, promises Internet users the most seamless integration of multimedia yet, playing highlight clips and interview excerpts that rival television in their quality.
ESPN is defraying the cost of the free service by incorporating commercials into the clips, a strategy that promises to lure marketers to the Web just as surely as it threatens to annoy Internet users.
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MediaLife Magazine
January 2003
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Football traffic jump, with ESPN.com out way ahead. ESPN.com remained the most popular football-related site, attracting 3.8 million fans. The NFL Internet Network, which includes team home pages, was second with 2.3 million users. |
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Time Magazine
December 2002
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Time Magazine rates ESPN.com the best sports site on the web.
This is by far the best place on the Web for one-stop sports reading. News, scores and stats are all up-to-the-minute--a godsend for those who absolutely have to know the Kansas State--Texas Tech box score the second the game ends. And it's not just the big boys who get coverage; espn.com faithfully follows the baseball minor leagues, Arena Football and even the latest bass-fishing news. What really sets the site apart, though, is its Page 2 section. Featuring columnists like hoops Hall of Famer Bill Walton, gonzo journalist Hunter S. Thompson and the always amusing Sports Guy, Bill Simmons, Page 2 is that rare place on the Web that reminds us- -through lively, original writing and watercooler-type commentary-- why we watch sports: because they're fun
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New York Times October 2002
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The Web site, affiliated with the ESPN cable sports channel and owned by the Walt Disney Company, has developed a technology called ESPN Motion to put video clips — along with television commercials — right on its home page. |
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CBSMarketWatch.com
July 2002
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What makes ESPN.com special is its devotion to making sports F-U-N for the readers-and in real time, no less. These folks understand that sports are meant to be a form of entertainment and don't have the import of the Nuremberg Trials. |
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Forrester Research
April 2001
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As marginal sites fade away, only ESPN.com has the resources, viewer base, and brand recognition to dominate…ESPN's brand and assets put it in a different league from other sports sites. ESPN's offline strength, proprietary content, exclusive sports contracts, and loyal and growing user base will ensure long-term leadership…As sports enthusiasts gravitate to ESPN.com, SportsLine.com, Yahoo! Sports, and CNNSI will be left with casual browsers and score seekers. |
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Newsday
March 2001
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For years, ESPN.com has been the quickest of its peers to react to breaking sports news and offers the best all- around coverage, from score updates and stats to commentary from Peter Gammons to novelist Hunter S. Thompson. I still prefer surfing major newspaper sites for certain columnists and reporters, but ESPN.com consistently outscores its TV brethren on the Web. |
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Hartford Courant December 2000
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Best news site: Overall it's tough to rank any site higher than ESPN.com. It consistently has the most complete packages, among the fastest updates and with its ever-expanding array of writers, quality reporting.
Best play-by-play update application: Nothing rivals GameCast at ESPN.com and its affiliate league sites. It's the cleanest, fastest and most reliable updating applet around for baseball, football, hockey and basketball. |
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San Francisco Chronicle
December 2000
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Call it quirky, but it's exactly the kind of risk-taking content move that has made ESPN.com's use of (Hunter) Thompson as the best sports Internet moment of 2000. |
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Forbes, Best of
the Web
September 2000
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ESPN.com continues to offer the preeminent sports site on the web. Its coverage of major sports news remains second to none, and its scores, stats and player info are a snap to navigate. The regularly updated content makes for a fresh site at all times. Particularly noteworthy: ESPN’s well-run fantasy leagues, and a GameCast feature that allows you to follow games in real-time via diagrams and text play-by-play. |
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PC World
August 2000
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ESPN.com is still the sports site to beat. It’s got all the news when you want it, plus some of the most insightful sports commentary around. It’s makes good use of video and audio, and its fantasy sports games are fun and competitive. |
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Brill’s Content
April 2000
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ESPN led the revolution in television sports coverage, and it continues to lead the revolution in Internet sports coverage. ESPN is anxious to find new ways of creating connections between its television and Internet content, so look for more developments in that area. |
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Forbes, Best
of the Web
February 28, 2000
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“Newly redesigned, ESPN.com continues to score big. Its coverage of major sports news remains top flight and its scores, stats and player info, a snap to navigate. Particularly noteworthy: ESPN’s well-run fantasy leagues, and a GameCast feature that allows you to follow games in real-time via diagrams and text play-by-play. The place for breaking sports stories – particularly trade rumors and the like.”
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Yahoo! Internet Life January 2000
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“We graded ESPN a solid A in last summer’s Gold Star Sports sites playoffs because it is extremely well-written, covers just about every sport there is, and has more interactive features than its competitors. Now it’s an A+. A slick redesign incorporates Soccernet, NFL.com, NASCAR Online, an arcade games area, and community chats – something to please every fan.” |
