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ESPN.com is the leading provider of sports on the Internet. The prime
user of ESPN.com is the young, affluent, male avid sports fan. |
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- Median age: 29 (66% between 18 and 34)
- Men: 94% | Single: 47%
- College educated: 87%
- Employed Full Time: 74%
- Average (Mean) HHI: $72,100
- Attended sporting events within the last 12 months: 81%
- Purchased products online in the last 12 months: 89%
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