Sports drinks battle over LeBron
LeBron James' cramping turned into a battle among sports drink companies on social media late Thursday night and into the morning.
Gatorade, which has been the official sports drink of the NBA since 1984, making it the league's longest-standing sponsor, has its name on cups, coolers and its product on the podium for every postgame press conference.
But, as fans questioned if the sports drink could have helped James, whose cramping resulted in him sitting out the final 3 minutes and ...
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