Yormark to implement bag promotion

Updated: March 24, 2010, 9:37 PM ET
Associated Press

EAST RUTHERFORD, N.J. -- New Jersey Nets chief executive Brett Yormark isn't one to let a marketing opportunity go astray.

Two days after a brief finger-pointing exchange with a fan who wore a paper bag on his head to protest the Nets' dismal season, Yormark came prepared for more potential protesters during Wednesday's game against Sacramento.

Any fan who put a paper bag on his head would be offered a nylon Nets' bag containing a poster, a pack of player trading cards and a printed ...

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