Discussion

Big East plans to keep name after all

Updated: September 8, 2012, 12:21 PM ET
Associated Press

PHILADELPHIA -- Big East commissioner Mike Aresco says there are no plans for the conference to change its name and negotiations are expected to start soon with ESPN on a new TV deal.

Aresco shot down speculation the Big East was considering tweaking its name because of its growth to a four time-zone league. Aresco says, "There's tremendous brand equity built up in the Big East name."

Joe Bailey, the conference's former interim commissioner, had said this week the Big East ...

Read full story

Comments

You must be signed in to post a comment

Already have an account?

ALSO SEE

MORE COLLEGE FOOTBALL HEADLINES