"We're going to be wearing a bull's-eye. But that's what you play for," Wade, whose team signed MVP LeBron James and All-Star Chris Bosh earlier this month, said in an interview with AOL's NBA Fanhouse. "We enjoy the bull's-eye. Plus, there's going to be times when we lose 2-3 games in a row, and it seems like the world has crashed down. You all are going to make it seem like the World Trade is coming down again, but it's not going to be nothing but a couple basketball games.
"When the schedule comes out, people will be looking for the Lakers and Heat, to see when they play us. I feel like I'm a new player in Miami. That's how excited I am."
Wade also spoke to The Associated Press from the Summer Groove charity game in Miami, acknowledging that when the Heat convene for training camp in late September, the naysayers and critics of the reloaded team will serve as motivation for everyone else inside the locker room.
"My whole career is built on fuel," Wade said. "It's always been there. It's not going to change what I do with my life. It's not going to change the way I am as a person. But it fuels you. And we all need that. Every athlete, every competitor needs something to fuel them. It's going to happen throughout the year."
Information from The Associated Press was used in this report.