Melo's impact goes beyond the court

While Anthony's presence has energized the team, he's also boosted the local economy

Updated: March 4, 2011, 9:15 AM ET
By Ian Begley | Special to ESPNNewYork.com

NEW YORK -- About 30 people lined up outside of the Herald Square Modell's at 9 a.m. last Thursday, hours after Carmelo Anthony made his debut with the Knicks.

And they weren't there for the sale on sweatpants.

"They all wanted Carmelo jerseys," said store manager Matthew Krenza. "We've been selling them as fast as they're coming in. It's been pretty hectic."

Yes, Knicks fans' reaction to Anthony's arrival has been anything but Melo. Modell's is selling Knicks apparel at ...

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