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Loss of identity doomed Jets

Going away from the running game was beginning of the end for Gang Green in 2011

Updated: January 6, 2012, 3:51 PM ET
By Rich Cimini | ESPNNewYork.com
It seemed like an innocent gesture, a good PR move, but it turned out to be the first indication that something was going to be different about the New York Jets in 2011.

It was an automated phone call from Rex Ryan, delivered to season-ticket holders when the lockout ended in late July. On the recorded message, the ever-confident coach, channeling his inner Bart Scott, gushed about Mark Sanchez and revealed a new approach on offense.

"I can't wait to see his improvements and ...

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