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Robinson Cano has new endorsement

Updated: July 15, 2013, 8:16 PM ET
By Darren Rovell | ESPN.com

Pepsi has signed New York Yankees second baseman Robinson Cano to be the face of its national Major League Baseball marketing campaign.

Cano will make his debut with a television spot that will run during the Major League Baseball All-Star Game this Tuesday. Cano will start the game on the field for the American League.

"He represents the kind of athlete who is in the moment, has a great personality and connects with consumers," said Heidi Sandreuter, senior director of sports ...

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