STP returning to NASCAR
STP, an iconic brand and logo as recognizable as any in sports, announced Wednesday it is returning to big-time racing with sponsorships in NASCAR's Sprint Cup and Nationwide series, at numerous racetracks as well as in the NHRA.
The brand has been largely absent for 11 years in major American motorsports, concentrating more on local track sponsorships. But STP is returning with an aggressive sponsorship plan that will have the familiar "racer's edge" mantra not only back on cars ...
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