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Adidas to sponsor MLS through 2018

Updated: August 30, 2010, 10:34 AM ET
Associated Press

Major League Soccer and Adidas have agreed to a new eight-year sponsorship deal that officials believe can solidify and validate the increased growth of the league and calls for significant investment in youth development.

The new deal replaces a 10-year, $150 million contract between the two organizations that started with the 2005 season. The new agreement will begin with the 2011 season and continue through 2018 -- when the league will be in its 22nd season.

The previous deal came ...

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