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Non-traditional runs keep growing

Fun runs catching on with non-runners thanks to gimmicks, social experience

Updated: October 23, 2013, 2:22 PM ET
By Doug Williams | Special to ESPN.com

With her 30th birthday approaching, Natalie Green made a "Twenties Bucket List" of things to do. At the top of that 11-item list -- above goals such as "Begin writing a book" and "Begin saving for a family Disney trip" -- was "Train for and run a 5K."

But Green, a 29-year-old mom who works in marketing for a company in Chattanooga, Tenn., didn't want to do just any weekend road race. That seemed boring. She had a specific race in mind, and in February of this year she began running regularly ...

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