The Mag: Ultimate Standings 2011

Welcome to ESPN The Magazine's ninth-annual Ultimate Standings, in which we measure how much MLB, NBA, NFL and NHL franchises give back to the fans in exchange for all the time, money and emotion the fans invest in them.

The Super Bowl champion Green Bay Packers jumped from No. 9 last year to the top spot in 2011, due in part to star quarterback Aaron Rodgers officially turning the page on the Brett Favre era at Lambeau Field. But below-average ticket prices and unmatched customer service were also a key point among fans as evidenced by the Packers finishing first in such categories as "fan friendly environment at games" and "provides an avenue for fan feedback."

The eight major categories that make up the Ultimate Standings were created based on feedback from fans about what they want most from their favorite teams (click here for a more detailed account of the method to our madness.) The categories:

Bang For The Buck (BNG): Wins during the past three years (regular season plus postseason) per revenues directly from fans, adjusted for league schedules.

Fan Relations (FRL): Openness and consideration toward fans by players, coaches and management.

Ownership (OWN): Honesty and loyalty to core players and local community.

Affordability (AFF): Price of tickets, parking and concessions.

Stadium Experience (STX): Quality of arena and game-day promotions as well as friendliness of environment.

Players (PLA): Effort on the field and likability off it.

Coaching (CCH): Strength of on-field leadership.

Title Track (TTR): Championships already won or expected in the lifetime of current fans.

Below you will find a sortable table of this year's Ultimate Standings as well as previous results going back to 2003. Subcategories that make up the overall ranking for that category are available for the 2009-11 results. Insiders can click on team names for a more detailed breakdown of the rankings.

Financial analysis by the Warsaw Sports Marketing Center at the University of Oregon (Steve Acampa, Andrew Behl, Cally Deal, Michael DeMartini, Timothy Dobyns, Patrick Haas, Travis Hanson, Peter Raschio, Carolyne Wood and Bill Zachry). Fan surveys by Maddock Douglas and NetReflector.

Back to Overall Rankings

Click on table headings to sort by category.

TEAM		OWNERSHIP
			HNST	LOY	COMM
1.	Detroit Red Wings	1	2	2	2
2.	San Antonio Spurs	2	3	1	4
3.	Pittsburgh Steelers	3	1	9	3
4.	Pittsburgh Penguins	4	3	3	13
5.	Green Bay Packers	5	5	13	1
6.	Washington Capitals	6	7	5	9
7.	San Jose Sharks	7	14	11	11
8.	Tampa Bay Lightning	8	8	23	25
9.	Los Angeles Lakers	9	9	8	24
10.	Baltimore Ravens	10	9	6	33
11.	Philadelphia Phillies	11	25	9	6
12.	Philadelphia Flyers	12	17	17	6
13.	Vancouver Canucks	13	353	4	5
14.	Dallas Mavericks	14	15	18	26
15.	San Francisco Giants	15	25	23	15
			HNST	LOY	COMM
16.	Detroit Tigers	16	12	32	22
17.	Cincinnati Reds	17	24	28	15
18.	Chicago Blackhawks	18	25	33	9
19.	Indianapolis Colts	19	16	14	55
20.	Atlanta Falcons	20	9	30	45
21.	Colorado Rockies	21	45	12	19
22.	Chicago Bulls	22	44	15	14
23.	Oklahoma City Thunder	23	39	7	35
24.	Miami Heat	24	18	27	43
25.	Buffalo Sabres	25	6	52	22
26.	Anaheim Ducks	26	38	21	30
27.	Boston Red Sox	27	33	35	12
28.	Texas Rangers	28	23	38	26
29.	Milwaukee Brewers	29	12	39	45
30.	Chicago White Sox	30	37	16	56
			HNST	LOY	COMM
31.	Orlando Magic	31	20	39	41
32.	Carolina Hurricanes	32	42	19	49
33.	Montreal Canadiens	33	31	47	8
34.	New York Giants	34	28	37	40
35.	Kansas City Chiefs	35	28	44	28
36.	Minnesota Twins	36	48	29	32
37.	Los Angeles Angels	37	21	46	35
38.	Boston Celtics	38	32	48	19
39.	New York Yankees	39	59	25	19
40.	Calgary Flames	40	52	31	35
41.	Nashville Predators	41	21	36	67
42.	New Orleans Saints	42	56	20	44
43.	St. Louis Cardinals	43	57	33	18
44.	New England Patriots	44	19	60	33
45.	Atlanta Braves	45	60	26	29
			HNST	LOY	COMM
46.	Portland Trail Blazers	46	62	21	30
47.	Houston Rockets	47	33	53	54
48.	Seattle Seahawks	48	35	56	51
49.	New Jersey Devils	49	41	43	62
50.	Ottawa Senators	50	50	62	45
51.	Denver Nuggets	51	43	64	64
52.	Cleveland Cavaliers	52	30	72	71
53.	New York Jets	53	54	57	60
54.	Houston Texans	54	61	48	64
55.	Los Angeles Kings	55	74	42	50
56.	Utah Jazz	56	48	81	64
57.	Denver Broncos	57	53	86	56
58.	Chicago Bears	58	82	41	35
59.	Indiana Pacers	59	50	48	97
60.	Toronto Blue Jays	60	64	65	68
			HNST	LOY	COMM
61.	Jacksonville Jaguars	61	40	61	98
62.	Philadelphia 76ers	62	72	58	59
63.	Chicago Cubs	63	70	79	35
64.	St. Louis Blues	64	63	66	77
65.	Edmonton Oilers	65	55	75	89
66.	Dallas Cowboys	66	84	51	48
67.	Philadelphia Eagles	67	67	85	53
68.	Washington Wizards	68	46	103	76
69.	Minnesota Wild	69	66	96	61
70.	Memphis Grizzlies	70	78	44	94
71.	Boston Bruins	71	93	62	42
72.	Colorado Avalanche	72	80	75	72
73.	Washington Nationals	73	74	78	84
74.	New York Rangers	74	104	59	15
75.	Carolina Panthers	75	77	87	81
			HNST	LOY	COMM
76.	Arizona Diamondbacks	76	81	83	80
77.	Tampa Bay Buccaneers	77	85	74	82
78.	Detroit Lions	78	92	80	62
79.	Cleveland Browns	79	70	88	96
80.	St. Louis Rams	80	65	71	106
81.	Golden State Warriors	81	79	105	87
82.	Miami Dolphins	82	91	94	72
83.	Milwaukee Bucks	83	73	84	103
84.	Columbus Blue Jackets	84	76	75	105
85.	Houston Astros	85	94	92	79
86.	Tampa Bay Rays	86	47	106	109
87.	Tennessee Titans	87	88	102	91
88.	Seattle Mariners	88	96	93	86
89.	Detroit Pistons	89	89	100	95
90.	Baltimore Orioles	90	111	73	69
			HNST	LOY	COMM
91.	New York Knicks	91	108	98	51
92.	Minnesota Vikings	92	67	68	114
93.	Dallas Stars	93	113	70	74
94.	Toronto Maple Leafs	94	109	99	56
95.	Arizona Cardinals	95	98	101	90
96.	Phoenix Suns	96	107	104	69
97.	Charlotte Bobcats	97	69	116	98
98.	San Francisco 49ers	98	95	68	108
99.	San Diego Padres	99	83	119	87
100.	New Orleans Hornets	100	103	54	111
101.	Atlanta Hawks	101	114	67	100
102.	Toronto Raptors	102	105	108	93
103.	New Jersey Nets	103	58	97	120
104.	Kansas City Royals	104	100	115	83
105.	New York Mets	105	116	89	74
			HNST	LOY	COMM
106.	Buffalo Bills	106	86	107	112
107.	Oakland Raiders	107	99	82	113
108.	Los Angeles Dodgers	108	118	90	78
109.	Cleveland Indians	109	102	118	92
110.	San Diego Chargers	110	90	90	115
111.	Minnesota Timberwolves	111	97	112	107
112.	Washington Redskins	112	115	111	84
113.	Florida Marlins	113	110	117	101
114.	Phoenix Coyotes	114	112	54	117
115.	Florida Panthers	115	101	120	110
116.	New York Islanders	116	106	95	119
117.	Oakland Athletics	117	87	113	118
118.	Los Angeles Clippers	118	120	110	104
119.	Pittsburgh Pirates	119	117	122	102
120.	Cincinnati Bengals	120	121	114	116
			HNST	LOY	COMM
121.	Sacramento Kings	121	119	108	122
122.	Atlanta Thrashers	122	122	121	121

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The Mag: Ultimate Standings 2011

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