The Mag's Ultimate Standings 2013

SINCE LAUNCHING the Ultimate Standings 10 years ago, we've stuck to our tried-and-true four-step approach to ranking every MLB, NBA, NFL and NHL team. First, with the help of Chicago consulting firm Maddock Douglas, we surveyed 1,011 sports fans across North America in the spring to determine what they want most in return for the emotion, money and time they invest in their favorite clubs. Our poll covered 25 topics, from "has likable players" to "provides an avenue for fans to give feedback to the franchise."

Next, through and NetReflector, a Seattle opinion research company, we asked fans to rate their favorite teams online in each category. (Thanks to the 59,298 of you who responded!) We grouped the grades into seven of the eight subjects you see at right.

For the remaining category, bang for the buck, we relied on calculations we've developed with researchers at the University of Oregon's Warsaw Sports Marketing Center to figure out how efficiently teams convert revenues from fans into performance on the field (including postseason victories).

Finally, we combined each team's score across all eight categories into a weighted average, based on the results of our national poll. Since fans said affordability was about 40 percent more important than stadium experience, for example, our formula reflects that.

The result: the 2013 Ultimate Standings, the only rankings that combine fan perspectives with an objective measure of how well teams turn dollars into wins. Ultimately, it all counts.

Title track: 3.6 percent
Championships won or expected within the lifetime of current fans.
1. Baltimore Ravens
122. Milwaukee Bucks

Ownership: 10.2 percent
Honesty and loyalty to core players and to the community.
1. San Antonio Spurs
122. Miami Marlins

Coaching: 3.1 percent
Strength of on-field leadership.
1. San Antonio Spurs
122. Charlotte Bobcats

Players: 11.3 percent
Effort on the field, likability off it.
1. San Antonio Spurs
122. Sacramento Kings

Fan relations: 25.2 percent
Courtesy of players, coaches and front offices toward fans and how well a team uses technology to reach them.
1. San Antonio Spurs
122. Sacramento Kings

Affordability: 17.4 percent
Price of tickets, parking and concessions.
1.Indiana Pacers
122. Toronto Maple Leafs

Stadium experience: 12.4 percent
Quality of venue, fan-friendliness of environment, frequency of game-day promotions.
1. San Francisco Giants
122. Sacramento Kings

Bang for the buck: 16.8 percent
1. Indiana Pacers
122. Toronto Maple Leafs

Click on table headings to sort by category.

1.Detroit Red Wings832213288643
2.San Antonio Spurs7443217354310
3.Pittsburgh Penguins5221327695243
4.Pittsburgh Steelers2824984403438363
5.Baltimore Ravens20433453819132718
6.Washington Capitals11111565426222246
7.Chicago Blackhawks16233575814102045
8.Green Bay Packers940108112125116
9.Indianapolis Colts48693983463
10.Dallas Mavericks243320104225255355
11.St. Louis Cardinals2270141130108153
12.Philadelphia Phillies17757122851151
13.San Jose Sharks121011134816464065
14.Los Angeles Lakers516851141153955916
15.Cleveland Cavaliers10626156632115940
16.New York Yankees629827161192014392
17.Atlanta Falcons363942174195421753
18.Orlando Magic2113182296201833
19.Boston Red Sox74113371911741442312
20.Utah Jazz271538203749691075
21.New York Giants667379211107165379
22.Vancouver Canucks6469362211357414476
23.Houston Texans324821234915286258
24.Minnesota Twins147442412121135
25.New Jersey Devils344924257224457918
26.Philadelphia Flyers607653268359564962
27.Milwaukee Brewers3141312726368389
28.Anaheim Ducks23479282531264715
29.Detroit Tigers333867291922533341
30.Miami Heat639063305547526814
31.Ottawa Senators496243316377644273
32.New England Patriots468030321004243611
33.New Orleans Saints145331844723
34.St. Louis Blues412641343484707692
35.Los Angeles Angels37163511715118
36.Boston Celtics6858763610886765324
37.Atlanta Braves15183337235034829
38.Houston Rockets304228387346173538
39.Colorado Avalanche355122399048245021
40.Denver Nuggets532997406956772966
41.Carolina Panthers392062415074606151
42.Dallas Cowboys679164429911518622
43.Oklahoma City Thunder2553124396693451
44.San Francisco Giants61834844687326672
45.Seattle Seahawks8310281457813906362
46.Carolina Hurricanes212719462629306925
47.Seattle Mariners55785547514504184
48.New York Jets505674481026027457
49.Chicago Cubs1001198449114239456106
50.Montreal Canadiens84108685010930808239
51.Portland Trail Blazers386318517128163254
52.Chicago White Sox7311049525382684522
53.Los Angeles Kings456423537040315574
54.Miami Dolphins585087546192573156
55.Calgary Flames8789705598104958169
56.Arizona Diamondbacks261440561362638826
57.Colorado Rockies132525571012182749
58.Tampa Bay Rays6217583106192443
59.Nashville Predators2946859427403790
60.Minnesota Wild781053260853747988
61.Kansas City Chiefs9511889617952937583
62.Tennessee Titans373061623372481461
63.Cincinnati Reds431673632476789667
64.Atlanta Hawks443552644758477281
65.Buffalo Sabres421746651561922698
66.Arizona Cardinals1994466361833750
67.Minnesota Vikings5912776756118358871
68.Chicago Bears8688916810589819348
69.Phoenix Suns475439697775234876
70.Jacksonville Jaguars71618070693847480
71.Charlotte Bobcats402860712965541397
72.Denver Broncos807199727663889128
73.Texas Rangers483769732051399893
74.Chicago Bulls85968674101787310934
75.Houston Astros8810666756238919991
76.Milwaukee Bucks6955547643108493096
77.Dallas Stars5760457757646210031
78.Boston Bruins7665477810694615278
79.Philadelphia Eagles521965799380585779
80.Edmonton Oilers111117105801041151136662
81.Detroit Pistons93949281747311111227
82.Los Angeles Dodgers727278829670661942
83.Tampa Bay Lightning7052568345678611936
84.San Diego Chargers8134968487110718770
85.San Francisco 49ers7766728586116591232
86.New Orleans Hornets5413508621918511094
87.Washington Nationals94104858764688393105
88.New York Mets107101102881168110311582
89.Cincinnati Bengals9059118898090826086
90.Washington Wizards1209512290111103121103110
91.Sacramento Kings97114599181113676495
92.Toronto Blue Jays9281959260111976560
93.Columbus Blue Jackets967775937555101117116
94.Washington Redskins105103107941181051044344
95.Toronto Maple Leafs1211221099512210210985112
96.Detroit Lions11212010696928511058111
97.New York Rangers1041099397120831029258
98.Indiana Pacers9836112986753112116117
99.Florida Marlins6545579931117297813
100.Toronto Raptors1138210810011298117114121
101.Memphis Grizzlies75218310165368770104
102.Cleveland Browns108921141028410010797102
103.San Diego Padres5658210352437977109
104.Kansas City Royals897990104162199102101
105.Phoenix Coyotes183291051437212085
106.Tampa Bay Buccaneers9910010310697549810430
107.Philadelphia 76ers11785117107107109119122119
108.New York Knicks1191151201081217912084100
109.Cleveland Indians91878810944457595108
110.Buffalo Bills101571151107107106111107
111.Minnesota Timberwolves11611111611146112118108122
112.New York Islanders1031077111288122727387
113.Baltimore Orioles102971001135933100113103
114.St. Louis Rams114121110114891141087137
115.Oakland Athletics79675811581213710147
116.Florida Panthers10686101116359711590112
117.Oakland Raiders115931191179412011610467
118.Golden State Warriors1109911111810310196106117
119.Pittsburgh Pirates8231941195989107114
120.Atlanta Thrashers109841041209587105118115
121.New Jersey Nets1181161131218211911412099
122.Los Angeles Clippers1221121211229199122121119


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