The Mag's Ultimate Standings 2013

SINCE LAUNCHING the Ultimate Standings 10 years ago, we've stuck to our tried-and-true four-step approach to ranking every MLB, NBA, NFL and NHL team. First, with the help of Chicago consulting firm Maddock Douglas, we surveyed 1,011 sports fans across North America in the spring to determine what they want most in return for the emotion, money and time they invest in their favorite clubs. Our poll covered 25 topics, from "has likable players" to "provides an avenue for fans to give feedback to the franchise."

Next, through and NetReflector, a Seattle opinion research company, we asked fans to rate their favorite teams online in each category. (Thanks to the 59,298 of you who responded!) We grouped the grades into seven of the eight subjects you see at right.

For the remaining category, bang for the buck, we relied on calculations we've developed with researchers at the University of Oregon's Warsaw Sports Marketing Center to figure out how efficiently teams convert revenues from fans into performance on the field (including postseason victories).

Finally, we combined each team's score across all eight categories into a weighted average, based on the results of our national poll. Since fans said affordability was about 40 percent more important than stadium experience, for example, our formula reflects that.

The result: the 2013 Ultimate Standings, the only rankings that combine fan perspectives with an objective measure of how well teams turn dollars into wins. Ultimately, it all counts.

Title track: 3.6 percent
Championships won or expected within the lifetime of current fans.
1. Baltimore Ravens
122. Milwaukee Bucks

Ownership: 10.2 percent
Honesty and loyalty to core players and to the community.
1. San Antonio Spurs
122. Miami Marlins

Coaching: 3.1 percent
Strength of on-field leadership.
1. San Antonio Spurs
122. Charlotte Bobcats

Players: 11.3 percent
Effort on the field, likability off it.
1. San Antonio Spurs
122. Sacramento Kings

Fan relations: 25.2 percent
Courtesy of players, coaches and front offices toward fans and how well a team uses technology to reach them.
1. San Antonio Spurs
122. Sacramento Kings

Affordability: 17.4 percent
Price of tickets, parking and concessions.
1.Indiana Pacers
122. Toronto Maple Leafs

Stadium experience: 12.4 percent
Quality of venue, fan-friendliness of environment, frequency of game-day promotions.
1. San Francisco Giants
122. Sacramento Kings

Bang for the buck: 16.8 percent
1. Indiana Pacers
122. Toronto Maple Leafs

Click on table headings to sort by category.

1.Green Bay Packers141051715261
2.Tampa Bay Lightning23881227202123
3.New Orleans Saints32742255013513
4.Los Angeles Angels49143711028819
5.San Antonio Spurs527125261212
6.Oklahoma City Thunder61242336242743
7.Pittsburgh Steelers7848342381234
8.Colorado Rockies824152110782345
9.Memphis Grizzlies9149701318265093
10.Pittsburgh Penguins103634394251
11.Buffalo Sabres11101825652491263
12.Texas Rangers1228212892894145
13.San Jose Sharks1319117479332852
14.Indianapolis Colts14212319511611878
15.Cincinnati Reds152927171144215439
16.Orlando Magic16162831305463656
17.Detroit Red Wings1743213284681
18.Nashville Predators1833641723161470
19.Atlanta Braves193024452455255829
20.Atlanta Falcons20740206092341557
21.Baltimore Ravens212344105935183524
22.Carolina Hurricanes22385322324278518
23.Anaheim Ducks233919263539234120
24.Philadelphia Phillies24689114067184
25.Tampa Bay Rays25551862111442050
26.Chicago Bulls2663122262212725
27.Washington Capitals27411367432244351
28.Phoenix Coyotes28650114858362995
29.Dallas Mavericks293225143829436171
30.Milwaukee Brewers3040332948386878
31.Portland Trail Blazers315017464317172561
32.San Francisco Giants3272201569210326
33.Arizona Diamondbacks331469761867974534
34.St. Louis Cardinals341032643411530348
35.New Orleans Hornets3511461001580454697
36.Chicago Blackhawks365635188820322110
37.Houston Rockets375231475661224047
38.New England Patriots384930441035614110
39.Minnesota Twins39911636343153042
40.Boston Celtics406038387965311321
41.Philadelphia Flyers415532127859401553
42.Denver Nuggets424270514842411165
43.Vancouver Canucks4346221311145193055
44.Miami Heat447529248063296431
45.Jacksonville Jaguars452563611682738974
46.Dallas Stars4622669352686311526
47.Kansas City Chiefs474560356830505369
48.Indiana Pacers482671592136789588
49.St. Louis Blues497847642872628189
50.New Jersey Devils507936496648478013
51.Philadelphia Eagles512080679079515773
52.Detroit Tigers528382162225575444
53.Cleveland Indians5315781092746617599
54.San Diego Padres5417729949416744107
55.Los Angeles Kings555339557053427077
56.Los Angeles Lakers56814591094756315
57.Chicago White Sox5711437305875373321
58.Philadelphia 76ers587156623386601985
59.Tampa Bay Buccaneers5957104777640543927
60.Kansas City Royals6047761041412837275
61.Seattle Seahawks617459488713693764
62.Utah Jazz6244545650708710094
63.Toronto Blue Jays6384586055108536241
64.Colorado Avalanche6464557298767610929
65.Cleveland Cavaliers658653524543804987
66.Charlotte Bobcats66319097297110065106
67.Baltimore Orioles676984904611791779
68.Montreal Canadiens68109343310622646634
69.Florida Marlins69349611331115749728
70.Pittsburgh Pirates7018102119201410272112
71.Arizona Cardinals715985957160823783
72.Boston Bruins7251627110787598476
73.Calgary Flames7394434089101777758
74.Chicago Bears7461835810893717949
75.New York Yankees7511042391195435526
76.New York Jets76541055311395481067
77.Houston Texans7777655493497011384
78.Washington Nationals788773734466758391
79.Boston Red Sox79120412711637392416
80.Phoenix Suns8070649677835563101
81.New York Giants8190813411590684716
82.Ottawa Senators8288525063859311766
83.St. Louis Rams8337688072107654837
84.Oakland Athletics845879117261205811054
85.New York Rangers8598677411869525648
86.Denver Broncos8610797579574928832
87.Columbus Blue Jackets87667784615111486114
88.Houston Astros8810175856757949392
89.Golden State Warriors89808781829691105108
90.San Francisco 49ers90859198102117856038
91.Cleveland Browns91928979759190108103
92.Minnesota Wild929761691001910111999
93.Milwaukee Bucks936788835310911267113
94.Detroit Lions9410595788377885198
95.Edmonton Oilers95121576592116845940
96.San Diego Chargers96351101101041138611280
97.Carolina Panthers9711394759189899068
98.Tennessee Titans987611687649910610482
99.Los Angeles Dodgers999310110810197967660
100.New Jersey Nets1001167410337104996996
101.Miami Dolphins1017310882971051049990
102.Dallas Cowboys10211110966112341077136
103.Atlanta Hawks103131141018698120118118
104.Oakland Raiders10462113107851191039259
105.Los Angeles Clippers10510298118657372107105
106.Minnesota Vikings1064811292961219578102
107.Buffalo Bills107991061061910610894109
108.Seattle Mariners10882111888431116101111
109.New York Knicks109117869112064819672
110.Washington Wizards110891176873103117106104
111.Florida Panthers111100931155494109120117
112.Chicago Cubs11211999631103311182116
113.Detroit Pistons1139612089577812112233
114.New York Islanders1141189211681122669186
115.Atlanta Thrashers1156510712299102110103120
116.Toronto Raptors11610610010210581113116115
117.New York Mets117104118105117881159781
118.Minnesota Timberwolves11811511511136114119121121
119.Sacramento Kings1191081191219411898102119
120.Toronto Maple Leafs12012210394122100105111110
121.Washington Redskins1211121211121211121187462
122.Cincinnati Bengals12295122120114110122114122


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