Discussion

WNBA rookies lift viewership, sales

Updated: July 23, 2013, 9:11 AM ET
Associated Press

NEW YORK -- Midway through their first WNBA season, Brittney Griner, Elena Delle Donne and Skylar Diggins are already leaving their mark.

And not only on the court. They are helping the league boost viewership, attendance and merchandise sales.

"I think we've seen that they've had an impact on the game and the league," WNBA president Laurel Richie said.

Television household ratings have doubled on ESPN2 as compared with last season. The three rookies were all featured in a ...

Read full story

Comments

Use a Facebook account to add a comment, subject to Facebook's Terms of Service and Privacy Policy. Your Facebook name, photo & other personal information you make public on Facebook will appear with your comment, and may be used on ESPN's media platforms. Learn more.


SPONSORED HEADLINES

MORE WOMEN'S BASKETBALL HEADLINES